Great Content from your Consumers is Always in Fashion.

Increase conversions by 29% by adding licensed user-generated content to your ecommerce pages.

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7 Reasons why you
need a brand community

Download our latest guide to discover the 10 supporting stats that you simply can’t afford to ignore.

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Use authentic user-generated content to boost trust and engagement

Featuring user-generated content on the purchase path of your ecommerce site has been proven to dramatically boost conversion rates and shopping cart values.

What you can achieve with Miappi

The People’s Ad Break

ITV chose Miappi to help launch The People’s Ad Break, an intuitive UGC campaign that made the general public part of the ad break, during prime time television. The idea was led by ITV’s in-house production team who were looking at ways to get their brand partners on screen at a time when shooting footage for television commercials was easier said than done.

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Project #ShowUs

70% of women still don’t feel represented in media and advertising. Dove has taken action with Getty Images, Girlgaze and women everywhere to create Project #ShowUs – the world’s largest stock photo library created by women and non-binary individuals to shatter beauty stereotypes.

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Get Vocal

In November 2018, Miappi helped Sprite to encourage young voters to vocalise their political opinions in the midterm elections using the hashtag #getvocal. Knowing how important the youth vote would be to the campaign, Sprite directly targeted 18-30s using influences such as LeBron James and popular hip-hop artists.

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Why choose Miappi for fashion UGC

UGC is proven to
deliver results

UGC can result in higher web conversions of as much as 29% in comparison to campaign.

Licensed UGC to
increase conversions

Discover valuable UGC and secure permission to use in your marketing. On-site consumer reviews can increase conversions by a huge 74%.

Perfect mix of brand and
user-generated content

Achieve the perfect mix of authentic UGC and engaging brand-owned content. Visitors to websites that include UGC galleries spend 90% more time on the site.

Customisable
templates

Select from a range of engaging gallery templates that can be personalized and displayed on websites, as digital signage, at live events, in email campaigns and in paid advertising.

Build an authentic
community

Gain insights into how your brand is perceived by your audience, identify superfans for nurturing and access direct feedback to inform your marketing strategy and campaign activities.

Measure and optimize

Use advanced analytics to measure success. Track how your relevant hashtags are performing over time. Monitor dwell time and interactions to understand how visitors are engaging with your UGC.

77% of companies believe that an online community significantly improves a brand’s exposure, awareness and credibility.

- Inversoft

Some of our clients

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