How different sectors leverage UGC

Check out our reports and see how the brands across the spectrum are using UGC to their benefit.

2020

UGC in Personal Care, January 2020

The most recent of our personal care reports shares hints and tips on best practice when using UGC in marketing plus five great case studies – examples of how other brands have got it right.

UGC in Fashion, January 2020

UGC is trending for leading fashion brands. Check out these best practice examples that we have pulled together for you.

2019

UGC in Personal Care, January 2019

We’ve packaged up some of the best in class examples of UGC being used in the Personal Care industry.

UGC in Travel and Tourism, December 2019

Find out how travel brands are using UGC to encourage travellers to visit their resorts and hotels.

2018

UGC in Fashion, 2018

Find out how user-generated content is being used effectively in fashion-marketing.

Consumer Goods Marketing with UGC, 2018

An up-to-date picture of user generated content in FMCG industry. We’ve also shared some real-world applications for this data to help FMCG brands enhance and improve digital marketing campaigns and conversion pathways.