100
Content visibility when using a social media wall with no ranking algorithms
2.5
Increased content discovery when showing 4 social media feeds
7
Increased sales when UGC present at point of purchase
Using Miappi’s market leading content curation software, utilise a variety of AI and human moderation features to sift through all of your images, videos and other social media posts and find your most compelling and relevant content easier than ever.
Once you’ve curated your user generated and branded social content, Miappi lets you showcase this content on variety of digital touchpoints to ensure it is seen by your desired audience. Whether online by embedding your carefully curated content on a webpage or on a screen as part of POS display, ensure your most valuable social content is made visible with a Miappi Social Wall.
Sony Music Case Study
Sony asked Miappi to create a profile for Irish rock band Kodaline. The resulting Miappi combines the band’s official feeds as well as user generated content (UGC) from their fans via Twitter #tag comments. Miappi pulls all of that social media into one convenient view allowing fans to feast their eyes on the band’s social output without app-hopping from network to network.
The Kodaline Miappi can be found on Miappi.com at miappi.com/kodaline and within the Miappi app. It can also be found as an embedded page on the band’s website.
Powerful Features
Miappi has some key features that will help your business maximize social media reach and engagement.
Add #hashtag campaigns
Add user generated content via Twitter, Instagram, YouTube and Vine #hashtags to add valuable peer reviews at the point of purchase.
Connect your feeds
Add feeds from Facebook, Twitter, YouTube, Instagram and Pinterest to enhance your digital signage with evergreen social content.
Curate and moderate
Use the powerful Miappi dashboard features to design your social wall. Curate and moderate the content from your owned feeds and #hashtag campaigns. Display only what matters to your audience.
Display content everywhere
Showcase your social wall at live events, on corporate comms screens or on screens in retail or hospitality sites.
Advertorial content
Augment your social content by including adverts and/or videos to play at set intervals.
Geo-fenced content
Add location data to ensure you are collecting content for a specific geographical area…the venue for your event for example, or a restaurant or hotel location.
