Category

UGC

User Generated Content in Entertainment Industry
Blog roundupsUGC
November 12, 2018

How Entertainment Brands Are Killing it with User-Generated Content

User-generated content is one of the biggest trends in modern marketing, and it’s easy to see why. After all, UGC-based ads get a 4x higher click-through rate and a 50% drop in cost-per-click compared to regular ads. As if that wasn’t enough, more than 86% of businesses are already using…
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driving a car
Blog roundupsUGC
September 30, 2018

User-Generated Content in Automotive Marketing

User-generated content (UGC) is the holy grail of marketing across every single industry, purely because of how powerful it is. That’s because it taps into a concept called social proof, which is essentially the idea that we tend to trust what other people say about brands more than we trust…
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Selfie with a product - Best source of UGC Content Distribution
Blog roundupsUGC
March 1, 2017

Benefits of UGC Content for Your Brand

If a tree falls in the woods with nobody to hear it, does it make a sound? If a customer posts a complimentary message about your brand on social media and nobody reads it, is your digital marketing really up to scratch? Making the valuable visible and bringing UGC content…
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UGC marketing with Miappi
Blog roundupsUGC
February 16, 2017

The Ultimate Guide to UGC Marketing

If you're not yet up to speed with the idea of UGC marketing (User Generated Content) you probably should be. UGC is the megastar of digital marketing. It's a crucial ingredient in the digital campaigns of successful businesses. Its benefits range; From helping brands to nurture engagement, reduce bounce rates,…
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UGC
July 7, 2016

Perfect Blend: Combining Brand & User Generated Content

We all know how essential producing great content is for digital success. But blending brand generated with user generated content (UGC) can be even more powerful.If you weren't tired of hearing that “content is king” in 2014, chances are you're pretty new to digital marketing. After another shift in Google's…
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