Social Media Best Practice Archives - Miappi. The Visual Content Engine.

Case Studies Content marketing Digital Marketing Best Practice News UGC

First Party Content is Booming

First Party Content is booming - here’s how you can use it to boost your advertising powerIt’s 2020 and First Party Content is all the rage. We’ve been excited about embracing the creativity and ingenuity of brand superfans for a while, but it’s taken a global pandemic for this advertising…

Dominic Carelse

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Case Studies Content marketing Digital Marketing Best Practice News UGC

Dove Utilizes Miappi Functionality for Project #ShowUs

Project #ShowUs - the world’s largest stock photo library created by women and non-binary individuals to shatter beauty stereotypes.70% of women still don’t feel represented in media and advertising. Dove has taken action with Getty Images, Girlgaze and women everywhere to create Project #ShowUs - the world’s largest stock photo…

Lauren Askew

1

Business Tips Tips

Tips and Tricks On How to Create a Facebook Business Page

Facebook is the world’s largest social networking site, and so it’s no surprise that creating and maintaining a business page on the network is a priority for many marketing managers. After all, the site has over 2 billion monthly active users and 32% of those users “regularly” engage with brands,…

Lauren Askew

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Blog roundups

A Social Media Aggregator: What is it and Why You Need One

Content aggregation is the new content creation. As marketers, we’ve heard a lot over the last five years or so about the importance of content creation, and entire industries have popped up around the creation and delivery of high quality content in the places where it’ll make the most difference.…

Dane Cobain

1

The Best Hashtag Tools of 2018 – for research, analysis and hashtag tracking

Hashtags are one of the most powerful tools that we have at our disposal. Picking out the right hashtag tools can make a big difference when it comes to carrying out an effective marketing campaign. After all, hashtags help you to get discovered in the first place, and they also…

Steve Hand

1

Top 5 Examples of Best Influencer Marketing Campaigns & How They Worked

Sometimes, hundreds of “how tos” can feel overwhelming. As luck would have it, we have a cure for that. If you’re suffering from “hack fatigue”, we’ve rounded up some excellent examples of best influencer marketing campaigns, to show you how it all hangs together… We offer our fair share of…

Steve Hand

0

Lift a Twitter Hashtag Campiagn off the gorund like a Space shuttle

Hashtags

How to Create a Successful Hashtag Campaign on Twitter?

It's not easy for brands to start a Twitter hashtag campaign which really kicks off (unless they offer incentives). Often savvy and cynical about social media marketing, many Twitter users are predisposed to ignore overly promotional hashtags and business's pleas for social interaction. Yet generating interest and interaction is what…

Steve Hand

8

Hashtags

10 Perfect Hashtags Examples That Made Successful Hashtag Campaign

Hashtags have come a long way since their introduction in the 1960s. The once little-used touch-telephone symbol has become an extremely useful marketing tool. This is thanks of course to our friends at Twitter. Successful hashtag campaigns can help your digital marketing efforts and strengthen your brand recognition. Here we present…

Steve Hand

1

UGC

Perfect Blend: Combining Brand & User Generated Content

We all know how essential producing great content is for digital success. But blending brand generated with user generated content (UGC) can be even more powerful.If you weren't tired of hearing that “content is king” in 2014, chances are you're pretty new to digital marketing. After another shift in Google's…

Steve Hand

1

Hashtags

The 10 Worst Twitter Hashtag Fails of All Time

From #susanalbumparty, to #WaitroseReasons there are dozens of ways brands can fall victim to a serious hashtag fails. Here are ten of the worst. There's a lot that can go wrong in 140 characters. As a matter of fact, there's a lot that can go wrong in the space of one simple hashtag.…

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