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Content marketingDigital Marketing Best PracticeNewsUGC

Community marketing is here to help you harness the power of the Creator Economy

The formation and growth of the Creator Economy have fundamentally changed the way the public engages with media and advertising. The Creator Economy points to a boom in the number of people experimenting with creative expression in online spaces. Social media has facilitated this growth, bringing about a desire for…
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Case StudiesContent marketingDigital Marketing Best PracticeNewsUGC

10 Best User-Generated Content Marketing Examples

Brands can’t get enough of marketing with user-generated content. We have compiled a list of the 10 best user-generated content marketing examples to help inspire your next people-powered campaign. User-generated content is big business, and there’s a reason for that. It’s popular amongst consumers and brands alike because it helps…
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Instagram user-generated content hero
Content marketingDigital Marketing Best PracticeNewsUGC

Instagram User-generated Content Marketing in 2021

How consumer brands can successfully leverage Instagram user-generated content to boost engagement and sales. Instagram has become a huge hit with many consumer brands, mostly because that’s where the vast majority of consumers' attention lies. The app successfully captivates its users, with endless streams of photos and short form video…
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Case StudiesContent marketingDigital Marketing Best PracticeNewsUGC

Dove Utilizes Miappi Functionality for Project #ShowUs

Project #ShowUs - the world’s largest stock photo library created by women and non-binary individuals to shatter beauty stereotypes.70% of women still don’t feel represented in media and advertising. Dove has taken action with Getty Images, Girlgaze and women everywhere to create Project #ShowUs - the world’s largest stock photo…
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