Category

How To’s

Introduction to Authentic Marketing
Blog roundupsDigital Marketing Best PracticeHow To's
November 5, 2018

Authentic Marketing in 2019 – How to Build Trust and Increase Engagement with Your Consumers

Authenticity has long been a focus for consumer marketing, and the reason for that is pretty simple. In today’s connected world, if you lie about your company then you’re sure to get found out eventually, and when you do get found out you risk going viral for all of the…
Read More
Instagram for business
Business TipsHow To's
July 17, 2018

How to Use Instagram for Business?

Do I need an Instagram Business Profile? Instagram has gone from being a niche social network for photography buffs to one of the world’s most popular sites with over 1 billion monthly active users. The question has gone from being “should I use Instagram” to being “how do I get…
Read More
Twitter widget
How To's
April 16, 2018

How to Create and Add Twitter Widgets to a WordPress Site

Twitter widgets can be a powerful tool to help you to make your website look and feel much more interactive. It can showcase the different conversations that are happening around your brand while simultaneously encouraging people to give you a follow. It can even push people to join the conversation…
Read More
News sharing between friends
How To's
February 13, 2018

8 Simple Tips on Content Sharing

We all want people to share our content. After all, it’s a type of earned, organic publicity which enables you to reach more people without spending more money. The problem is that there’s no magic bullet and no easy way to guarantee content sharing. How to get people to share…
Read More
Stock-worth imagery for brands
How To's
January 27, 2018

How to create stock-worthy images that brands will love

Why is imagery for brands so important?   If you’re responsible for a marketing campaign and you want to make an impact, you’ll need to use imagery. In fact, tweets with images receive 150% more retweets than those without, and 37% of marketers say that visual marketing is the most important…
Read More
Social Wall on Website - Example
How To's
January 10, 2017

How to Add Miappi to Your Website or Digital Display

Are you ready to collect, curate and display amazing content from all of your social channels on your website or digital screen? Whether you're sharing fantastic feedback from followers on your homepage, presenting positive reviews next to products in your online store or connecting with guests at a live event…
Read More
How To'sTips
November 21, 2016

How to commission a great video – Part 2

You've waited long enough but now it's here! Part 2 of How to commission a great video, with all the much-needed terminology is finally available! Pre-production  This is the planning phase where you and the production company agree on the general creative approach (the treatment) and all of the creative…
Read More
How To's
November 14, 2016

Shout About It: How to Add Calls to Action to Your Social Wall

Would you like to squeeze even more benefit from your sleek new social wall? Our call to action options allow you to use Miappi's social media aggregator as a powerful “click through generating tool” which carries visitors to any promoted page, from your social accounts and homepage, to landing pages…
Read More
How To'sTips
November 4, 2016

Building Buzz: 4 Social Media & Events Tips To Try Today

“Build it and they will come” is all very well in principle, but in today's world of forgotten Facebook event invitations and schedules more frantic than the Icelandic football commentator's reaction to their England win, it's never easy to nail attendees down. Social media can be misleading when it comes…
Read More
How To'sTips
October 25, 2016

How to commission a great video – Part 1

No matter where you look these days, the Internet is awash with articles discussing the ascendancy of video as brand content. By 2017, video will account for 69% of all consumer internet traffic, according to Cisco. Video-on-demand traffic alone will have almost trebled. Various studies show that most companies are…
Read More

Contact us: Why not get in touch to discuss how Miappi could help you increase the reach of your social media? Miappi Ltd. Level 5 22 Upper Ground London SE1 9PD Tel. +44 (0) 203 6374360