BrightSign Miappi Digital Signage partnership
News
June 23, 2017

BrightSign & Miappi partner to make the Valuable Visible on Digital Signage

We’re very excited to announce that Miappi has partnered with BrightSign to make highly valuable social media content available for display on digital signage. BrightSign is the global market leader in digital signage media players with established presence in every vertical market. Its state-of-the-art technology and easy-to-use features deliver its…
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Miappi Inserts
New Features
June 12, 2017

Introducing…Miappi Inserts

Miappi Inserts is here; a brand new tool which allows you to embed UGC (User Generated Content) directly in marketing emails to radically boost click throughs and conversions. In this blog we explain what our new tool could do for you and how it works...Your secret weapon How often do…
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Space shuttle lifts off liftoff
June 2, 2017

What’s in a Hashtag?: How to Get Your Hashtag Campaign Off the Ground

It's not easy for brands to start a hashtag campaign which really kicks off (unless they offer incentives). Often savvy and cynical about social media marketing, many Twitter users are predisposed to ignore overly promotional hashtags and business's pleas for social interaction. Yet generating interest and interaction is what social…
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Miappi folders
New Features
May 11, 2017

Save your most valuable UGC with Miappi Folders

Want to save user generated content for a specific campaign? Seen some content isn’t right for your current campaign but you know will be relevant for a future campaign? Miappi has just launched Folders. An intuitive way to keep your best content organized and ready to use.The debate about whether…
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Trustpilot integration
New FeaturesNews
May 10, 2017

Miappi integrates with Trustpilot

The Miappi team are always cooking up fresh ways to make our walls even more compelling for consumers and beneficial for businesses. Now we've added a whole new ingredient to the mix which will enhance the trust-building effect of Miappi walls by introducing positive reviews from authentic users.Our brand new…
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Blog roundupsTips
May 8, 2017

YouTubers: Why Vloggers Matter to Digital Brands

Sometimes it can seem like the digital marketing sphere proclaims a new medium “king” every other week. For a few years now, however, the digital crown has belonged to “content”. But the times they are a-changing... Today brands are increasingly shifting their content production focus away from longer form articles…
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User taking a photo of a static photograph
Blog roundups
April 7, 2017

Some hard realities about user generated content

User generated content (UGC) is considered to be something of a Holy Grail by many brands keen to engage and grow digitally. Digital marketers and digitally minded brands alike will go to great lengths to prompt users to deliver some of that sweet, sweet positive UGC. From running competitions, to…
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Social media event conference
Blog roundups
March 31, 2017

How to get the most from social media at your event or conference

Whilst early forays into marketing using social media were often a somewhat confused affair, social media as a tool is now starting to slowly mature and ‘stick’. If you have a conference or summit coming up, your event is going to be on social media, whether or not you want…
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Mobile phone on world map
Blog roundups
March 24, 2017

Going “Glocal” with Social: Unleash the Content

What ambitious brand doesn't dream of building a global presence? But what successful brand could deny that local markets are where true brand loyalty lies? After all, home is where the heart is... While ambitions and scopes vary from the home-grown and the regional, to the national and international, social…
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Mobile user visiting a digital news site
Blog roundups
March 13, 2017

10 ridiculous #fakenews stories

Fake news is a searingly hot topic right now. Some label it propaganda, others prefer to simply term the phenomenon “lies”, but whatever your perspective, there's no denying that some of the content coming out of the #fakenews rumour mill is downright laughable. The questionable media trend may be affecting…
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Contact us: Why not get in touch to discuss how Miappi could help you increase the reach of your social media? Miappi Ltd. Level 5 22 Upper Ground London SE1 9PD Tel. +44 (0) 203 6374360