Blog roundups
February 16, 2017

User Generated Content: How it can boost engagement on your website and other marketing channels

If you're not yet up to speed with the idea of UGC (User Generated Content) you probably should be. UGC is the megastar of digital marketing - a crucial ingredient in the digital campaigns of successful businesses. From helping brands to nurture engagement, reduce bounce rates, increase interaction and develop…
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Blog roundups
February 9, 2017

Lights, camera, action: Should live video be part of your digital strategy?

From YouTube Live and Facebook Live, to Periscope, live video streaming is huge news in digital right now, allowing viewers to dive head-first into completely new worlds and world views. From live cameras which get us closer to nature, to live sessions with our favorite digital personalities, live streaming is…
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New Features
February 1, 2017

New Year, New Us: We’ve just updated our Dashboard

You may have noticed a few changes to your Miappi dashboard in recent weeks. That's because we've been busy behind the scenes sprucing things up, making some tweaks and perfecting our platform for 2017! We're constantly working behind the scenes to make Miappi – and your social walls – better…
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New Features
January 30, 2017

Powering-up: Filter smarter with ImageScan

We don’t just collect and display content for our customers, we analyze it in detail to reveal the most compelling stories...and now we can do it faster, much faster in fact.  For example, a human moderator can review and consider about 2000 Tweets per day. Our technology can review 200,000…
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Blog roundups
January 26, 2017

3 essential pieces of sales and marketing technology for 2017

2016 was a game-changer of a year socially, politically and economically but it was also a period of upheaval in digital sales and marketing for both brands and agencies. This was the year that saw the star of digital video (especially live video) rise to fresh heights, while platforms like…
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Blog roundups
January 23, 2017

The Future is Now: Incorporating AI into digital marketing

In 1956 cognitive scientist Marvin Minsky first coined the term AI (or Artificial Intelligence) at a conference at Dartmouth College. Minsky would go on to claim that "Within a generation the problem of creating 'artificial intelligence' will substantially be solved".Over the next 50 years Mr Minsky would prove to be…
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New Features
January 20, 2017

New Integration: Miappi & Slack Make a Productive Pairing

We're very excited to announce that Miappi is now fully integrated with Slack, the messaging and productivity tool for professional teams! While many of our customers want customer-facing content walls to increase engagement and sales, other businesses use our technology to improve their internal communications. Our new Slack integration allows…
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How To's
January 10, 2017

How to Add Miappi to Your Website or Digital Display

Are you ready to collect, curate and display amazing content from all of your social channels on your website or digital screen? Whether you're sharing fantastic feedback from followers on your homepage, presenting positive reviews next to products in your online store or connecting with guests at a live event…
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Case Studies
December 21, 2016

Miappi Helps Doug O’Neill Racing Become a Social Media Thoroughbred

Photo courtesy of Holly M. Smith PhotographyDoug O'Neill Racing, the training stable behind famous American thoroughbred and Kentucky Derby winner Nyquist, worked with Miappi to share its social content surrounding the stallion during the his 2016 3-year-old campaign.As this phenomenal horse enters retirement (check out the Doug O'Neill social wall for…
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New Digital Era
December 9, 2016

What Facebook’s misreporting of video data means for brands and agencies

Everything on the Internet is not well.  It’s become such an intrinsic part of human life and central to the customer engagement strategies of brands and businesses everywhere. But we all must heed the warning signs, apply some rational thought before trust in these most powerful channels is eroded further.…
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Contact us: Why not get in touch to discuss how Miappi could help you increase the reach of your social media? Miappi Ltd. Level 6 22 UpperGround London SE1 9PD Tel. +44 (0) 203 6374360